Media
ALL PODCASTS, ARTICLES AND MORE.
How to Build an AI-First Culture with 1,300 People. Real Story.
Most companies tell employees to "figure out AI" on top of their regular work. AppsFlyer did the opposite. They made AI learning the work itself, and the results reveal why the top-down approach is failing.
Inside Squad Busters’ $150 Million Experiment
Supercell went all-in on Squad Busters with Hollywood talent, no soft launch, and a $150M budget. It didn't work out. Here's why it still mattered.
8 Trends That Will Redefine Gaming in Asia (and Beyond)
From China’s regulation reset to SEA’s new payment ecosystems, Asia is setting the rules for the next era of gaming.
Supercell vs. EU: How Europe Risks Killing Its Golden Goose
Supercell’s Ilkka Paananen calls out EU regulators over the Digital Fairness Act, warning that new laws could cripple Europe’s $27B gaming industry. Is Brussels protecting consumers or killing its own innovation engine?
How Do You Find and Scale an Indie Hit Like Balatro?
A poker roguelike made by one person broke the internet, and Playstack turned it into a phenomenon. Here’s how they did it.
The DoF Masterclass: From an Idea to Scale at a Supersonic Speed
Key lessons from Supersonic’s leaders on turning a hybridcasual idea into a scalable hit - covering publishing, monetization, creative strategy, and growth.
Are We at Peak Gaming? Seven Questions Shaping 2025
An ultra deep dive into Newzoo’s gaming market report that leaves no graphs unturned.
Work Harder Is Not a Strategy
The trap isn’t speed, it’s misalignment. Here’s why motion without strategy kills velocity.
The Founder’s Dilemma: Equity vs. User Acquisition Financing
UA financing is one of gaming’s most powerful yet misunderstood growth levers. Here’s when it works, when it doesn’t, and why it might be the cheapest capital you’ll ever raise.
5 Real Cases Where Better Data Questions Drove Game Growth
From economy pitfalls to pricing strategy, here are 5 real-world cases showing how asking the right data questions can drive retention, revenue, and growth in games.
HABBY’s Hybridcasual Empire: The Template That Built a Powerhouse
HABBY has done what most mobile publishers only dream of: created a repeatable, monetizable model in a genre many dismissed as a fleeting trend.
How to Make Celebrity Endorsements Actually Work for Your Game
Not all celebrity ads are created equal. Let’s dive into the data behind gaming’s biggest celebrity collaborations — from Gordon Ramsay to MrBeast — and see what makes some soar while others stumble.
What Happened to Coin Master After Monopoly Go! and What Happens Next
The brief history of coin looters and how to execute flawlessly when entering saturated markets
The Rise of Pakistan’s Game Development Scene
Pakistan’s game development scene is growing from the ground up. Young devs are learning fast, failing fast, and building without a safety net.
Fair Weather Founders, Dead Equity, and the Cliff that Saves
Founder breakups are more common than you think, and dead equity can quietly kill your startup. The 2-year cliff can be a company saver. We break it down why it works with real founder stories.
The Startup That Wasn’t Meant to Scale: A Conversation with Sophie Vo
An honest conversation with Sophie Vo on walking away from the startup grind to build something radically different. She shares why true success is not about scale but about alignment, real impact, and building a business that actually feels like freedom.
Where Do Geogames Go After Niantic’s $3.5B Exit
If the last era of geogaming was defined by novelty, of catching Pokémon in your backyard and turning your evening walk into an XP grind, the next one will be defined by its depth.
What AI Is Really Doing to Games and the Game Industry
Right now, we’re forcing AI into development without thinking long and hard about the implications. From ethical blind spots to broken career ladders, the future of game development might not be faster, just riskier.
Outsourcing Is Dead. Long Live Co-Development
Game studios are scaling smarter in 2025—co-development isn’t a backup plan anymore, it’s the new blueprint for building at scale.
How Voodoo Builds Hits: Four Product Lessons from a 2000-Prototypes-a-Year Machine
How does Voodoo turn rapid-fire prototypes into chart-topping hits? Discover their 4 game-changing product lessons for building scalable, lasting games.