Media
ALL PODCASTS, ARTICLES AND MORE.
10 Years of Excellence - Deconstruction of Supercell
Perhaps the most thorough analysis of Supercell’s strategy, portfolio, culture, and M&A efforts.
Long-Term Retention - Why D180 is the New D30
If your goal is to create a stable and predictable gaming business then focusing on long-term retention from day one is the key to success.
Starting a New Studio? Dream Team is All You Need!
Sophie Vo cast her dream team at Voodoo’s new Berlin studio. Here’s her detailed framework.
2020 Predictions #10: Playbook to reach the Top of Sports Games
Sport games is the smallest category on mobile. Only $850M (+17%) in 2019. If that’s too little, skip this analysis. The rest of us should dive in.
2020 Predictions #9: Newcomers Will Reimagine Card Battlers
As Hearthstone declines the door finally opens up for a handful of new competitors. This analysis explores who holds the winning deck.
2020 Predictions #8: What do the Kardashians and Casino Publishers Have in Common… CA$H!
Despite stagnating downloads in 2019 Casino games reached $3.3B (+26% YoY). And it’s not only the Kardashians that were helping rake it up…
2020 Predictions #7: Why Auto-Chess Games can't Monetize - and How to Fix That
In 2019 Auto-Chess games were the viral trend. Three giants, Blizzard, Riot and Valve, all entered the market. Less than a year later, all three are struggling to scale.
2020 Predictions #6: Three User Acquisition Trends Studios Will Have to Ace
2019 was the year of misleading ads. 2020 is going to be about a consumer-friendly, data-driven approach to matching ad creative with audience tastes.
2020 Predictions #5: The Clash of Ice and Phasers
Strategy games generated $5.4Bn in 2019 growing 23% YoY. This is the genre where the big bucks are made and the winners are redefined.
2020 Predictions #4: Who Will Reap the Rewards as Fortnite Declines?
Shooters genre is dominated by giants from the likes of Tencent, Supercell, Activision and Epic. What happens when EA enters the battle? And is there room for anyone else?
2020 Predictions #3: How to Get That RPG Loot
With almost a $3Bn in annual revenues and a bullish 18% growth year-over-year RPG remains a genre that is still far away from its peak.
2020 Predictions #2: What Happens When the Hypercasual Party Ends?
Thoughts on Hybridcasual, an unfortunate platform improvement, the revival of a forgotten sub-genre, a new Idler and one sub-genre ripe for innovation!
2020 Predictions #1: Prepare to Crown the New King of Puzzle Games
With $4.5Bn in IAPs at a 18% Year-over-Year growth the Puzzle genre is filled with not only massive competitors but also fantastic opportunities and unique growth stories!
Four Reasons Why the Hypercasual Gold Rush is Coming to an End
A data story signalling the next evolution of Hypercasual aka “Hybridcasual”!
Riot's Runeterra Declares War Against Blizzard's Hearthstone
Riot’s Runeterra challenges Blizzard’s Hearthstone for cross-platform card battle supremacy