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Deconstructor of Fun breaks down successful free-to-play games in search of what makes them fun - or not. All of the contributors to this site are both gamers and game makers.

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Here's How Subscriptions Will Disrupt the Games Industry
Sep 30

Sep 30 Here's How Subscriptions Will Disrupt the Games Industry

Guest Writer
Business

During the decade the subscriptions based business model has disrupted several major B2C industries from music to TV and shopping. Games will be next.

Learn How To Use Data to Build and Grow Hit Games - Part 2
Sep 16

Sep 16 Learn How To Use Data to Build and Grow Hit Games - Part 2

Michail Katkoff
Business

Four additional advice backed by real-life examples of how to use data in game development.

Learn How To Use Data to Build and Grow Hit Games - Part 1
Sep 10

Sep 10 Learn How To Use Data to Build and Grow Hit Games - Part 1

Michail Katkoff
Business

Five concrete advice backed by real-life examples of how to use data in game development.

How Archero Shot to the Top, and How You Can Do Better
Aug 28

Aug 28 How Archero Shot to the Top, and How You Can Do Better

Abhimanyu Kumar
Deconstructions, Business, Game Mechanics

Deep diving into Archero’s product and marketing journey, while uncovering a huge revenue opportunity for the industry

Mobile Publishing #4: Super Scale With No Strings Attached
Aug 26

Aug 26 Mobile Publishing #4: Super Scale With No Strings Attached

Michail Katkoff
Business

SuperScale doesn’t want your game. They want to help you to super size it!

Mobile Publishing #2: Behind Tilting Point's $132M War Chest
Aug 12

Aug 12 Mobile Publishing #2: Behind Tilting Point's $132M War Chest

Michail Katkoff
Business

Tilting Point has a unique progressive publishing model and the cash to make it work

Mobile Publishing #1: Deconstructing Scopely's path to $1B
Aug 6

Aug 6 Mobile Publishing #1: Deconstructing Scopely's path to $1B

Michail Katkoff
Business
Matchington Mansion - You Won't Believe the Truth
Jun 20

Jun 20 Matchington Mansion - You Won't Believe the Truth

Michail Katkoff
Deconstructions

Exploring the biggest success and the largest mystery of 2019

AFK Arena - Hail to the New King of RPGs
Jun 10

Jun 10 AFK Arena - Hail to the New King of RPGs

Michail Katkoff
Deconstructions

Analysing one of the three hit titles that put Lilith on a Billion Dollar run-rate

Empires & Puzzles - From a Failing Company to a $700M Acquisition in a Year
Jun 3

Jun 3 Empires & Puzzles - From a Failing Company to a $700M Acquisition in a Year

Guest Writer
Deconstructions

A real-life Cinderella story that is still going on

The Game Makers Vlog - Season 1
May 1

May 1 The Game Makers Vlog - Season 1

Michail Katkoff
Business

Blog, podcast and now vlog. Deconstructor of Fun has you covered!

The 7 Steps to Successfully Greenlight a Game with an IP
Apr 8

Apr 8 The 7 Steps to Successfully Greenlight a Game with an IP

Michail Katkoff
Business

Everything you need to take into account before making the big investment

5 Reasons Why Command & Conquer Didn’t Become a Rival on Mobile
Mar 27

Mar 27 5 Reasons Why Command & Conquer Didn’t Become a Rival on Mobile

Michail Katkoff
Deconstructions

A great lesson on why a “good game” is not enough and why positioning matters on mobile

How Coin Master Disrupted Social Casino and Pocketed $100M
Mar 4

Mar 4 How Coin Master Disrupted Social Casino and Pocketed $100M

Abhimanyu Kumar
Deconstructions

Looking into what Coin Master gets right, what the competition is getting wrong, and how Social Casino will evolve

10 Mistakes to Avoid in Influencer Marketing
Feb 27

Feb 27 10 Mistakes to Avoid in Influencer Marketing

Michail Katkoff
Business

More importantly, practical fixes to these common influencer marketing challenges.

2019 Predictions #9: Say Hello to the New Breed of Battle Royale Games
Feb 19

Feb 19 2019 Predictions #9: Say Hello to the New Breed of Battle Royale Games

Michail Katkoff
Business

Battle Royale games grew their revenues astronomically in 2018, but what does it take to grow in 2019?

2019 Predictions #8: Social Casino Gets Disrupted by a Pig and a Pirate
Feb 15

Feb 15 2019 Predictions #8: Social Casino Gets Disrupted by a Pig and a Pirate

Abhimanyu Kumar
Business

The lucrative Casino genre has been in stagnation for a long time but we predict that the change is coming

2019 Predictions #7: There Is a Billion to be Made in the Wake of Machine Zone
Feb 12

Feb 12 2019 Predictions #7: There Is a Billion to be Made in the Wake of Machine Zone

Michail Katkoff
Business

Strategy games, the biggest category in Mid-core, a land full of opportunities and cut-throat rivalry

2019 Predictions #6: The Magical Storm Gathers Around Card Battlers
Feb 6

Feb 6 2019 Predictions #6: The Magical Storm Gathers Around Card Battlers

Abhimanyu Kumar
Business

Hearthstone is not the only game in town

2019 Predictions #5 These Three RPG Categories Will Grow Further
Feb 4

Feb 4 2019 Predictions #5 These Three RPG Categories Will Grow Further

Michail Katkoff
Business

RPG is the third largest mobile games category in the West and it’s nowhere near its full potential

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