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Deconstructor of Fun breaks down successful free-to-play games in search of what makes them fun - or not. All of the contributors to this site are both gamers and game makers.

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Deconstructor of Fun
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🎮 Playtika goes from social casino to casual - and that’s not good
Nov 15

Nov 15 🎮 Playtika goes from social casino to casual - and that’s not good

Jesper Gustavsson
🎮  Calling 💩 on Xbox Game Pass Profitability
Nov 8

Nov 8 🎮 Calling 💩 on Xbox Game Pass Profitability

Guest User
Call of Duty: Online is dead. Long live Call of Duty: Online!
Oct 17

Oct 17 Call of Duty: Online is dead. Long live Call of Duty: Online!

Jesper Gustavsson
Deconstructions

Before Call of Duty Warzone, there was Call of Duty Online. This deep dive reveals Activision’s path toward its unrivaled success with free-to-play Call of Duty.

Practical Advice for Growing Games in Diverse Markets
Oct 2

Oct 2 Practical Advice for Growing Games in Diverse Markets

Guest Writer
Business

What’s the optimal way to find emerging markets? How do you decide whether to make that investment decision? This and many more questions are answered one click away.

Clash Quest, the Unofficial Postmortem
Sep 19

Sep 19 Clash Quest, the Unofficial Postmortem

Guest User

After 16 months in soft launch, Supercell’s Clash Quest has reached the end of its run. Here’s why…

What is Valve’s strategy?
Aug 21

Aug 21 What is Valve’s strategy?

Javier Barnes

Valve has a history of going against the stream and entering markets that others are leaving and dominating them. Will their ignorance of mobile be a critical mistake or a brilliant move?

How can the next wave of Web3 games become sustainable?
Jul 18

Jul 18 How can the next wave of Web3 games become sustainable?

Guest Writer
Blockchain

The current massive deceleration of the Web3 space is a good moment to re-evaluate and re-think the fundamentals of Web3 gaming.


Will Dislyte become Lilith’s third billion Dollar hit?
Jul 10

Jul 10 Will Dislyte become Lilith’s third billion Dollar hit?

Guest Writer
Deconstructions

Since 2017 Lilith has released 5 top 100 grossing games out of which two have crossed the billion-dollar mark.

Going Beyond User Acquisition - the Curious Case of Dice Dreams
Jun 22

Jun 22 Going Beyond User Acquisition - the Curious Case of Dice Dreams

Michail Katkoff
Business

How Dice Dreams from Superplay unlocked growth

Axie Infinity (Part 2): Redemption or Ruin?
Jun 19

Jun 19 Axie Infinity (Part 2): Redemption or Ruin?

Abhimanyu Kumar
Deconstructions, web3

Can Sky Mavis orchestrate a comeback or is it doomed to wither away? Let’s find out.

Battle Passes - Everything You Ought to Know and Then Some
Jun 6

Jun 6 Battle Passes - Everything You Ought to Know and Then Some

Guest Writer
Deconstructions

A deep analysis of battle passes and best practices in how to design and operate them

The Lost Ark Has Found its Way
May 16

May 16 The Lost Ark Has Found its Way

Guest Writer

Does Lost Ark signal a new era for MMORPGs in the Western markets?

How Cookie Run Bakes its Monster Revenue
Apr 25

Apr 25 How Cookie Run Bakes its Monster Revenue

Guest Writer
Deconstructions

Cookie Run: Kingdom has amassed quarter of a Billion in net revenue with only 22 million downloads. Her’s how they did it.

Google x Deconstructor of Fun Istanbul Event: Highlights and Videos
Apr 3

Apr 3 Google x Deconstructor of Fun Istanbul Event: Highlights and Videos

Michail Katkoff
Business

What happens in Istanbul, doesn’t stay in Istanbul

How Wooga's Switchcraft Aced the Soft Launch!
Mar 29

Mar 29 How Wooga's Switchcraft Aced the Soft Launch!

Michail Katkoff
Business

Soft launch playbook for 2022

Thetan Arena - The Mobile Game that Combines F2P and P2E
Feb 28

Feb 28 Thetan Arena - The Mobile Game that Combines F2P and P2E

Michail Katkoff
Blockchain, Deconstructions

Here’s how you combine P2E and F2P on mobile

Uncovering the Minds of Game Investors
Feb 21

Feb 21 Uncovering the Minds of Game Investors

Michail Katkoff
Business

What's the difference between Angel Investor, a VC, and a strategic investor? When to choose a generalist fund over a gaming fund? What do investors look for in investees? How to pitch over a video connection versus on-site?

2022 Predictions #4 Casino Games Brace for Impact
Feb 13

Feb 13 2022 Predictions #4 Casino Games Brace for Impact

Michail Katkoff
Predictions
2022 Predictions #3 Sports Games Get Beaten from a Pillar to a Post
Feb 6

Feb 6 2022 Predictions #3 Sports Games Get Beaten from a Pillar to a Post

Michail Katkoff
Predictions

In 2021 Sports category on mobile hit the wall. Revenues remained stable while downloads declined 9%.

2022 Predictions #2  How to win after Fortnite's 💀 and Why Going Cross-Platform is Mandatory for Mid-Core Games
Jan 31

Jan 31 2022 Predictions #2 How to win after Fortnite's 💀 and Why Going Cross-Platform is Mandatory for Mid-Core Games

Michail Katkoff
Predictions

Mid-Core games’ revenues reached nearly $15B, which is 16% more than in 2020. At the same time, the installs declined by nearly a fifth, bringing dark clouds above several genres.


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