Deconstructor of Fun breaks down successful free-to-play games in search of what makes them fun - or not. All of the contributors to this site are both gamers and game makers.
$5.1Bn in IAPs at a 29% Year-over-Year growth the Puzzle genre has become the largest on mobile in the Western markets. While Playrix continues to assure its dominance in the match-3 games, the merging sub-genre is booming, providing growth at a first-come-first-serve principle.
It’s not about being the best. It’s about being better than you were yesterday.
Haters say ‘fake ads’ and ‘shockvertising’ while players thank for endless content, constantly improving gameplay, and strong social features.
From Game Makers with love
Tim Sweeneys view of the games ecosystem and his vision of the future
How deprecation of the IDFA will catalyze accelerated consolidation in the mobile gaming space
Monetizing a game without monetizing a game is the challenge Riot is attempting to solve
Three areas where performance marketing and game team must work together
A clean, high-signal newsletter for builders who want to understand what's working in games—fast.
