A decade after that first pitch meeting at Rovio, the fully realized vision: how top studios use analytics to reduce decision latency and see truth before competitors even react.

From economy pitfalls to pricing strategy, here are 5 real-world cases showing how asking the right data questions can drive retention, revenue, and growth in games.

A breakdown of five game-design “superpowers” that product leaders can bring into consumer apps—from progression systems to re-engagement loops and monetization models.

How do you grow in a mature market? Well, there’s no one better to answer this question than Josh Wilson, CEO of SciPlay, who has steered the company to growth every year since 2013.

What makes Voodoo such a powerful publisher and how to compete with it

Can Jurassic World alive repeat Pokemon GO’s success?

Sims was a proven concept on mobile. Yet the sequel didn’t deliver.

How Love, Nikki racked up $160M with just 40M installs

the teams at EA and Track Twenty have accomplished something remarkable – they’ve created a good mobile port, both in terms of quality and KPIs, of a significant PC franchise. 

Glu's Kim Kardashian game was a smash hit. This through deconstruction explains why and how.

Fates Forever was a beautiful MOBA that failed due to lack of depth and technical issues.

The final part of the series analyzes monetization mechanics in mid-core games.

Second part of the series analyzes the retention mechanics that make players stick in mid-core games.

The first part of the mid-core series explains the core loop of mid-core games.

A sit-down with Timur Haussila, the lead of a team that created Hay Day.

Rage of Bahamut was the first global card collection hit. This post analyzes how the game monetized so well.

Kingdom Rush is an amazingly addictive tower defense game. This post analyzes how the game could have increased its revenue.

Supercell's Clash of Clans is an industry changing hit.

Natural Motion's CSR Racing was the first true Western free-to-play mega-hit.

Zynga's bubble shooter has all the features and then some.