Media
ALL PODCASTS, ARTICLES AND MORE.
The UA System the Platforms Can't Build for You
The role of UA is being rewritten. Most studios haven't caught up. This is for the growth leaders and executives building what comes next.
2025 Mobile Games Marketing Predictions
2025 is here, and the game is changing! From AI ads under $10 to loyalty programs driving big gains, explore the forces shaping mobile gaming’s next era.
The Uncomfortably Comfortable Supercell Talk
Over the years, we’ve grown uncomfortably comfortable reading about Supercell’s declining numbers and the actions that the company takes to counter the downward trend.
5 Ways Voodoo Dominates the Hyper-Casual Market
What makes Voodoo such a powerful publisher and how to compete with it