Fun paid game from Halfbrick studios.

Heroes of Honor was a game made by Nonstop Games before they were purchased by King.

Supercell's Clash of Clans follow-up innovates on the gameplay and chooses to go light on the social.

The final part of the series analyzes monetization mechanics in mid-core games.

Third part of the series analyzes the social mechanics in mid-core games.

Second part of the series analyzes the retention mechanics that make players stick in mid-core games.

The first part of the mid-core series explains the core loop of mid-core games.

First free-to-play Plants VS Zombies was not the success it could have been.

Wooga's Jelly Splash is a newcomer in the puzzle category with an improved monetization mechanics compared to the old king, Candy Crush Saga.

Parisian studio, Pretty Simple, was late to the matured Facebook market but was nevertheless still able to capture is a sizeable chunk of it. 

King's newest puzzle game hit Pet Rescue Saga doesn't seem to have the same potential for success as Candy Crush Saga did.

What does it take to dethrone the best puzzle game ever made?

GungHo's Puzzle & Dragons is a Japanese monster hit. Here's how and why.

Infinite runners, like Subway Surfer, horde installs but have a hard time in monetizing their players. This post analyzes how they could do a better job.

A sit-down with Timur Haussila, the lead of a team that created Hay Day.

Rage of Bahamut was the first global card collection hit. This post analyzes how the game monetized so well.

Kingdom Rush is an amazingly addictive tower defense game. This post analyzes how the game could have increased its revenue.

Supercell's Clash of Clans is an industry changing hit.

Supercell's Battle Buddies is a fun and creative game that was few mistakes away from being successful.

Disney's Where's My Water did a great job in luring a player to pay for the full version of the game.