2025 is going to be a wild year for consumer apps. From TikTok’s survival saga to AI-driven personal finance apps and the rebirth of super apps, here’s what we think will shake up the market and reshape how we connect, spend, and engage.

2025 is here, and the game is changing! From AI ads under $10 to loyalty programs driving big gains, explore the forces shaping mobile gaming’s next era.

The future of mobile gaming in 2025: bold bets, shifting trends, and some tough truths.

Let’s revisit last year’s crystal ball moments and see how our predictions measured up against reality.

What did we get right and where did we stumble with our 2023 predictions

Battle Royale games grew their revenues astronomically in 2018, but what does it take to grow in 2019?

The lucrative Casino genre has been in stagnation for a long time but we predict that the change is coming

Strategy games, the biggest category in Mid-core, a land full of opportunities and cut-throat rivalry

Hearthstone is not the only game in town

RPG is the third largest mobile games category in the West and it’s nowhere near its full potential

How big will Niantic get in 2019 and why others can’t keep up

Simulation and Customisation games may look stale and entrenched, but don’t let the perception fool you

Hyper-casual was too good to be true. Here’s what’s going to change.

Who is going to be on the top of Puzzle Games category in 2019 and how?